How to Tell if a Backlink is Dofollow or Nofollow

When I first started getting into internet marketing, SEO and building backlinks, I had no idea if a link was dofollow or nofollow. I really didn’t know the difference between either one and just assumed every back-link was helping my site out.

I later learned that a Dofollow link means it allows the search engine spiders to follow the link and pass on some of it’s page rank (PR) to the following site. While a Nofollow link tells the search engine spider to not follow it and passes no pagerank to the following site.

If you are trying to build backlinks for your sites and blogs, then you want to be looking for dofollow links. But if you don’t want to pass on any page rank, link love or have the spiders follow a link to other sites, then make your outgoing links nofollow.

So how can you tell the difference?

I installed a handy Firefox Add-on about a year ago and I use it everyday. It allows me to instantly see the page rank, Alexa and Compete stats and much more. Plus it will highlight Nofollow links for you, very handy. You will be able to instantly see the stats and information on any website you are viewing.

Another toolbar I use and have it placed right next to the Firefox add-on is the Alexa toolbar. That way I can see a websites Alexa rating instantly and find out more information about a site with just a few clicks. Not only that, installing the Alexa toolbar yourself on your own computer will also help lower your Alexa rating for your own sites and blogs.

Both the Firefox Add-on and Alexa toolbar are FREE to download and install. Plus you can pretty much position them wherever you want them to be on your screen. I have mine right next to each other on the bottom right of my screen.

If you aren’t using these very helpful add-ons or toolbars already, you might want to give them a try. They save me a lot of time and let me see the stats and information on any site almost instantly.

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5 Responses to How to Tell if a Backlink is Dofollow or Nofollow

  1. This was one of the first things I learned when I started doing SEO and linkbuilding. And those two toolbars are definitely worth your time. I also really recommend SEO for Firefox and SEO Book, both free toolbars which I’ve found really helpful!

  2. I strongly suspect that follow vs no-follow is unimportant for new sites that are just starting out. Instead, go for all the links as the biggest problem facing young sites is lack of frequent indexing/caching by Google. Great article, and I definitely have the same toolbars installed.

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