A common question, especially for new internet marketers and bloggers is, how to get web traffic to your website or blog for FREE? I decided to write a short post on the best ways that I get FREE traffic to my sites. Even though I also get a majority of my traffic from PPC with Google Adwords, it’s not really a recommended method for beginners trying to increase their traffic, so I only listed FREE methods that I and just about every other successful blogger or internet marketer uses too.
Killer Content – Yeah, this is pretty much a no brainer, I had to add it in here somewhere. I’ve learned from my experience that Content is really where everything begins. Without original, valuable, engaging and high quality content, then there’s really no reason to get traffic in the first place. No one is going to read it, suggest others to read it, or link to it as a source/reference. Great content even for a 500 word landing page (lp) is crucial because you need to pre-sell your visitors by engaging, connecting with them and that’s pretty much all done through your content. Killer content, just by itself can lead to a ton of targeted traffic to your websites from visitors letting others know about it.
SEO – Search engine optimization consists of several things. It basically means optimizing your website and content so people can find it on the Search Engines like Google, Yahoo and Bing. The search engines will probably eventually be your #1 source of FREE targeted traffic.
How do you get your website on the front page of the Search Engines?
- Keywords (KW) – are very important because this is how your website will show up on the front page of the search engines or search engine results pages (SERP’s). When you “Google something” the words or phrase you entered would be considered keywords or a “keyword phrase”. Now there are “keywords” and there are “Long Tail keywords” (consist of 3 or more words and creates a “keyword phrase”). Now long tail keywords will have less competition and will be much easier for a beginner to get on the front page of the search engines. “Long tailed Keywords” will bring in targeted traffic because they are searching for something in particular, not just using a broad keyword. A competitive KW like “Money” would be very hard to get on the front page of the serp’s, but a “long tail keyword” like “make money at home for beginners” has much less competition and would be so much more easier to land your site on the front page for that search term. You need to make sure you are adding the keyword or long tailed keywords throughout your content, but making it look natural and not forcing your KW’s all over. Adding no more than a 5% keyword ratio to regular words in your content, and make sure you use them in your titles.
- Backlinks – The more backlinks you get from other relevant and high PR websites will give your site more authority and credibility from the search engines. This will help move your site closer to the front of the serp’s. Include the keywords in your “anchor text” (words used in link) for your links pointing back to your sites, which will give your website more authority for those keywords, and help boost your site to the front page of Google for those KW’s.
Social Media – This is the Hottest method of getting traffic, currently. Social media sites like Facebook, Twitter, Digg, Stumbleupon and etc… can bring a lot of traffic quickly and for FREE. The social media sites are so powerful and effective because people spread information virally. It takes just one person to visit your site or blog and they could start a chain reaction from telling their friends on social media sites. Make sure you get your best articles/sites bookmarked in some of the popular social media sites, and make it easy for your visitors to do the same with “bookmark buttons” and apps. Becoming a Authority figure, being helpful and interacting with as many people as you can, will greatly increase your fan base or follower count. Obviously the more loyal followers the better for your business.
Communities – Networking and engaging with other like minds is crucial for success online. This will also lead to targeted traffic from referrals and recommendations from others who know you. It will also give you connections and open opportunities that you may have never gotten before. There are so many different communities out there, just join some and get involved. Social media and networking sites are great places for you to join, blogging communities, forums etc… Some examples: squidoo, hubpages, blogcatalog, mybloglog and Linkedin.
Viral – Getting traffic virally is just smart and effective marketing. One of the best ways of doing this is by creating a Ebook or Report and giving it away for FREE. People will most likely tell others about it and it just keeps on spreading like a wild fire. Just make sure they clearly know who you are and what you’re main sites are in the ebook/report. This will also allow you to build a list quite easily with a high quality ebook.
Article Directories – Are great to get traffic and backlinks to your websites. Just write some relevant and beneficial articles with keywords in your anchor text for your links pointing back to your sites. Probably the most popular and powerful article directory is Ezine Article’s, but here’s a sweet list of dofollow article directories for ya to use.
Blog Commenting – Works like a charm, if done correctly. Make sure you are leaving helpful and beneficial comments on relevant blogs. Engage the blog owner with what you thought about the post or add relevant feedback about it. Not just “good post”. Become a regular to the blog and leave comments often and on as many blogs as you can find that are relevant. Some of the Blogs are Dofollow and you get PR juice from the backlink from them.
Forums – Not only can you learn a lot from a forum and network with others, but most of them allow you to leave a signature or a link to your websites at the bottom of every reply or thread you leave. Give helpful advice, ask good questions and people will click on your signature and checkout your sites. Here’s a sweet dofollow forums list.
Guest Posting – This method alone could put you and your website on the map. If you get approved to guest post on the right blog, and given the right audience, then you’ll be engaging readers that probably would’ve never found your site. Not only does guest blogging give you a ton of exposure, but also gives you some nice backlinks from a relevant site. Guest blogging is very popular right now. Usually the popular blogs will have a page or link about how to guest post on their blog. If they don’t, then it doesn’t hurt to send them a quick email and ask. Use high quality, original and valuable articles for a guest post, but at the same time make sure it compliments their blog. You want to use your best articles for guest blogging, especially if you get on a authoritative blog for your niche.
Press Releases – There are several good FREE press release sites. Here’s a whole list of them FREE Press Release distribution sites. Press Releases will allow the media to learn about your websites, product or services, quickly. Write in a more professional and informational format for your press release. Not in a review or sales page style.
Pinging - A pinging service like Ping-o-matic, which is FREE, let’s multiple search engines and services know that you just updated your blog or added new content. The popular sites like Technorati, Sphere and many others, will be pinged every time you update your content and people at these sites will be able to read your latest posts. This is automatically done if you use WordPress. It’s under writing in your WP dashboard.
Those are my top FREE methods for getting unlimited amount of targeted traffic to my websites and blogs. Please share any other methods or sources that I’ve left out that helps bring FREE targeted traffic to your sites.